Ooredoo Oman has announced that it has modified its existing 5G Home Internet plans and added a new one. These updates include changes to the amount of data offered, the download speeds, and the addition of premium streaming services (most notably StarzPlay) to some of the plans, while maintaining the plans’ monthly prices.
The previous OMR 28 (US $72.73) plan, which offered 1TB of data at speeds of up to 20Mbps, has been upgraded to offer 1.5TB of data at speeds of up to 80Mbps, plus the addition of access to StarzPlay. The plan costing OMR 35 (US $90.91) per month has been upgraded to include 2TB (instead of 1TB) of data, download speeds of up to 200Mbps (instead of 100Mbps), plus access to StarzPlay and OSN. The new plan is a budget plan, offering 600GB of data at speeds of up to 30Mbps for OMR 25 (US $64.93) per month. In addition, new and current Ooredoo customers will also get a free plug-and-play 5G modem when they sign up for a 24-month contract.
Tarifica’s Take
Ooredoo’s changes to its 5G home internet lineup highlight the increasing importance of FWA in the home broadband market, as well as a growing consumer acceptance of 5G home internet as a viable alternative to FTTH.
The upgrades to the amount of allowable data per plan, substantially increased download speeds, and the creation of an additional plan option all point to Ooredoo’s consideration of FWA as more of a foundational component of their value offering. Moreover, the inclusion of premium content services, which operators increasingly see as an important differentiator for their lineup, further support the positioning of Ooredoo’s FWA plans as part of their flagship offerings.